
Team brady
Champions of the water
coffee table book
Print and social Marketing
CLIENT:
shot by bullet
We WORKED with Shot by Bullet to create a visually impactful photobook that captures their team’s season journey. Designed to go beyond social media and press releases, this piece highlights key moments, profiles, and achievements for stakeholders, partners, and prospects.
Our approach combined dynamic photography with concise, engaging copy, structured around the race season’s timeline. Following Shot by Bullet’s brand guidelines, we ensured consistency in colour, typography, and graphic elements while refining the copy for clarity and impact.
The photobook opens with the team’s championship win, followed by team stats, profiles of pilots Sam and Emma, and co-team principals Ben and Joe — featuring quotes from Tom Brady. Each race is showcased individually, covering Jeddah, Venice, Puerto Banus, Monaco, and Lake Como. The book concludes with a forward-looking statement on Season 2 in 2025.
By prioritising a strong visual hierarchy and giving photography a leading role, the photobook captures the excitement of the season while delivering a memorable experience for readers.
Next steps include delivering the final print-ready files, with the option for a digital version optimised for web sharing.